Selected work / 01—05

Thoughtful design.
Real impact.

Product experiences, systems, and brands designed to solve problems and deliver results.

Embedded product experienceHP

Making a small screen feel effortless. A minimal interface that appears when needed and disappears into the product.

Award-recognized

Mobile product conceptHP

Rethinking a printer’s control panel around the phone already in the user’s hand. No app download required.

Selected for implementation

Systems & creative directionHP

A shared design language across HP printer businesses, bringing consistency to complex administration workflows.

Cross-product foundation

Interaction conceptHP

Exploring a compact interaction model across product tiers, within the constraints of a 1.54-inch display.

Concept development

Brand & visual craftHP

An expressive identity for a Singapore design studio, connecting a shared name with a sense of creative belonging.

Studio identity

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